Issue link: http://palletcentral.uberflip.com/i/1503288
4 PalletCentral • May-June 2023 palletcentral.com PALLETCENTRAL Stay Connected PalletCentral® is a bi-monthly publication of the National Wooden Pallet & Container Association™ ©2023 National Wooden Pallet & Container Association. All rights reserved. NWPCA 1421 Prince Street, Suite 340 Alexandria, VA 22314 703-519-6104 info@palletcentral.com Subscriptions to PalletCentral are complimentary, however you need to subscribe: PalletCentral.com>>Subscribe Changes and Renewals: Current subscribers may sign-in at PalletCentral.com>>Edit Bio (look for "Additional Information" to manage your subscription and edit your mailing address. The NWPCA does not sell our mailing list; data collected from PalletCentral subscribers is solely used for tracking our readership. COLUMNS 6 From the Chair DEPARTMENTS 8 Inside NWPCA 12 Policy at Play 41 NWPCA Advertisers IN THIS ISSUE On the Cover – iStock/ipopba May-June 2023 Volume 23 No. 3 SUPPORTING THE MISSION 14 | A Word From Our Season Sponsors Smith Sawmill Service: Providing cutting-edge solutions. Kiln-Direct.com evolves over 30 Years to meet the challenges of the pallet industry. MARKETING 16 | Making Time for Marketing: A Primer on Easy Best Practices Identifying and leveraging the right tools to build pallet company brand recognition is easy with a strong foundation. // By Caryn Smith TECHNOLOGY 26 | NWPCA's Rebranding Success: Elevating Marketing with the Pallet Design System TM The PDS software's new look and resources signal an era of expansion as a global wooden pallet tool. // By Annette Ferri RESOURCE 28 | Fire Safety & Prevention: What You Need to Know The NWPCA Fire Compliance Manual is a key component of every company's fire prevention plan. SAFETY 34 | SEC Gets Active on ESG Disclosures Publicly traded companies are now required to share their ESG practices and initiatives. // By Adele L. Abrams, Esq., ASP, CMSP 34 16