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November-December 2016

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Situated high above Tucson's Catalina Mountains, this stunning natural retreat is host to the NWPCA Annual Leadership Conference, March 8-10, 2017. Plan to stay an extra day or two and enjoy the beautiful surroundings of Tucson. NWPCA has arranged for its lowest group rate in years ($219/night + tax)! Phone the Loews directly at 1-800-234-5117 for hotel reservations. Be sure to mention NWPCA to receive the discounted rate. Book your room early. Conference registration, sponsorship opportunities and tentative schedule of events – including a golf tournament – are available at PalletCentral.com. REGISTER MARCH 8-10, 2017 Tucson's spectacular 'Ventana' or 'Window' to the Soul of the Sonoran desert is Loews Ventana Canyon. Join in and follow the 2017 ALC Conference conversation on Twitter with #NWPCA17. www.palletcentral.com 7000 North Resort Drive • Tucson, Arizona 85750 1-800-234-5117 for reservations Loews Ventana Canyon 2017 NWPCA Annual Leadership Conference One of the most in-demand speakers and communications consultants in America, KEN SCHMIDT has lived a life that most can only dream about. He has toured the world on two wheels, met with presidents and royalty, partied with movie and music legends, and appeared numerous times on network news. As the former director of communications for Harley-Davidson Motor Company, he played an active role in one of the most celebrated turnarounds in corporate history – and got paid to ride motorcy- cles. At the NWPCA ALC, Ken will share his expertise with many of America's leading brands, but happily states that he is "semi-retired," which allows him to pursue his other passions. His phi- losophy of life and business hasn't changed: "Never do what's expected, make yourself as noticeably different as possible, and have a lot more fun than you're supposed to." Ken Schmidt • Brand Visionary Former Director of Communications Strategy for Harley-Davidson Motor Company

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