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B E A T 24 PalletCentral • July-August 2021 palletcentral.com E asily distracted and hyperactive, Clint Pulver was a challenged student in his early school days. When most teachers wrote him off as a problem, one educator saw his problem as an opportunity. "Being hyperactive, I was always tapping something, and it was really distracting to my teachers," says Pulver. "When I got tired of tapping with one hand, I tapped with the other." One day, a teacher took notice and tested his ability. He said to me, "'Clint, I think you are ambidextrous.' He pulled out a pair of drumsticks from his desk and asked me to play with them, which I did, and then he said, 'I think you a drummer.' is changed the direction of my life forever." It was the first time anyone had taken his problem and given it a positive purpose. Fast forward to adulthood, Pulver made a career being a professional drummer for over 20 years, playing with top headlining fellow musicians, and has appeared on America's Got Talent and in several feature films. He founded the UVU Drumline known as the Green Man Group, which he directed for six years and went on to direct the Drumline for the NBA's Utah Jazz until 2015. Now, as the president and founder of e Center for Employee Retention, Pulver transforms how corporations create lasting loyalty through his To Their Own ALC SPEAKER PREVIEW By Caryn Smith Millennials in the workplace are easily motivated when approached with an individual- first management focus. This, by the way, works for all generations. workforce research as "e Undercover Millennial," and his latest book, I Love It Here: How Great Leaders Create Organizations eir People Never Want to Leave, establishing himself as a leading authority on the subject. Pulver strongly believes that a single moment in time can change a person's life. We caught up with him to discuss this and how it can change a leader's view of the generational workforce. Bringing his relentless energy and insight to the National Wooden Pallet and Container Association, he is the keynote speaker at the NWPCA Leadership Conference on September 15-17, in Orlando, FL. How has your former teacher's discovery of your penchant toward drumming influenced your work in workforce development? One person decided to advocate for me. One person got to the heart of me. It took this teacher some time to figure me out, but his discovery made a lasting influence on my life. I began to experience my 'best self ' and I performed better as a student. In my current work, I have proven that successful workforce retention is where you create an environment where people want to be with you. You advocate for them and help them be their best self. As a leader, you need to ask, "What do people experience when they are around me?" Your answer can create loyalty or mistrust.