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March-April 2015

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P U B L I S H E D B Y T H E N A T I O N A L W O O D E N P A L L E T & C O N T A I N E R A S S O C I A T I O N NWPCA STAFF President/CEO Brent J. McClendon, CAE, brent@palletcentral.com @NWPCA Vice President, Advocacy and External Affairs Patrick S. Atagi, patagi@palletcentral.com @NWPCA_Policy PDS and Membership Services Manager Susan Cheney, scheney@palletcentral.com Communication and Education Director Annette Ferri, aferri@palletcentral.com @PalletCentral Technical and PDS Manager Brad Gething, PhD, bgething@palletcentral.com @NWPCATech Sales Director Joni Leonardo, jleonardo@palletcentral.com @NWPCA_Sales Director of The Pallet Design System™ John A. McLeod III, jmcleod@palletcentral.com Vice President of Operations and Events Isabel ("Mimi") Sullivan, msullivan@palletcentral.com PDS Software Engineer Curtis Wilkes, cwilkes@palletcentral.com Advertising: To advertise in PalletCentral, contact Joni Leonardo at 703-519-6104 or jleonardo@palletcentral.com Address changes and subscriptions: To update your mailing address or to subscribe to PalletCentral, call 703-519-6104 or email info@palletcentral.com. Reprints and back issues: To order article reprints or request reprint permission, please e-mail info@palletcentral.com. Order back issues by calling 703-519-6104. PALLETCENTRAL, Volume 15, Number 2. © Copyright 2015 by NWPCA. All rights reserved. The views expressed in all articles, editorials and advertisements appearing in PalletCentral are solely those of the author and advertiser, respectively, and do not necessarily represent the views of NWPCA. NWPCA growing organizations and a senior consultant for Inc. magazine. The main topic of his speech on "The 7 Irrefutable Rules of Small Business Growth" can be found inside this edition (page 36). The Pallet Foundation also benefited from the event's excitement as another record was set – $125,000 raised during Thursday night's auction. Bill MacCauley (John Rock, Inc.) provided great humor as he helped people dive into their wallets, achieving 53% more than last year's record of $81,400. The funds go towards research, education and pallet industry promotion projects. More on The Pallet Foundation events at ALC can be found on page 42. A spectacular finale was enjoyed under the stars, southwestern style at the Coyote Corral. Attendees ate from chuck wagons, learned the tricks of the lasso, how to line-dance palletcentral.com PalletCentral • March-April 2015 9

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